
MINKA DINK LONDON X TEA AND TEQUILA KING'S ROAD POP-UP
From Thursday 16th - Sunday 19th April 2026, we popped up at Minka Dink London on King’s Road - and honestly, it was such a lovely few days.
We’ve always loved the girls behind the brand, so being part of their space felt like a bit of a no-brainer. Our jewellery and their clothing have always felt like the easiest outfit formula ever - the kind you don’t have to overthink. We were set up right next to the Minka Dink London café, so there was a steady flow of people drifting between coffee and a browse, moving between both brands as they went.
As always, there was a slightly chaotic DIY element to the set-up. Our very clever Ecom and Brand Assistant, Nico Hoyles, handmade our display stand by filling cardboard boxes with sand and hot-gluing them, then covering them in fabric - very makeshift, but it worked incredibly well in the space. We paired it with a lace tablecloth we sourced (after being mildly catfished by another one we ordered the week before… not ideal timing), and overall it came together in a way that really elevated the space. The fabric worked especially nicely against both our gold and silver pieces.
One of the nicest things across the weekend was how many people commented on seeing the pieces in person. The gemstones are so glossy that it’s hard to fully get that across online, so watching people’s reactions was so nice.

Saturday was, unsurprisingly, the busiest day. Not quite chaos, but definitely a constant flow. The cross hoops and gemstone charm hoops were the standouts, with most people shopping with gifting in mind rather than just for themselves.
There were, of course, a few behind-the-scenes moments. Alongside the tablecloth situation, we also made the bold decision to order a standard Uber to transport everything… including a table. Safe to say it was a bit of a squeeze.
In the lead-up to the pop-up, we also ran a £250 giveaway, which brought a lot of new faces to the space over the weekend. It’s always nice when people come in already feeling a bit familiar with the brand.
More than anything though, these weekends are about the CommuniTea. Getting to chat properly, seeing how you plan to style pieces, and having those real-life interactions never gets old.
By Sunday evening, we were definitely exhausted, but in that very specific way where you also feel really grateful. It was such a nice few days, and we’re already thinking about the next one.


